Ford Mustang Outpaces the Competition for 10 Straight Years
Photo Source: Ford
The Ford Mustang has quite a bit to celebrate in the 2023 model year. Its 59th birthday is right around the corner, and it has consistently been the world’s best-selling sports car in the last ten years combined. According to data from S&P Global Mobility, the Mustang has managed to outsell its rivals in the overall market for the last decade. “We’re proud of the entire Mustang family, what it represents to Ford and especially our passionate Mustang owners and fans,” claimed Dave Bozeman, the Vice President of Enthusiast Vehicles for Ford Blue and Ford Customer Service Division, “It’s our commitment to serving Mustang’s global community, from Atlanta to Adelaide and beyond, that has earned Mustang the honor of world’s best-selling sports car for 10 years combined.”
The Impressive Results of the Mustang’s Popularity
Based on Ford’s sales data, the United States is in the lead as the primary market for Mustang ownership, taking up 78 percent of worldwide sales. There has been noticeable growth in several international markets for the Ford Mustang as well. For example, Germany is up 17 percent, Great Britain is up 14.4 percent, Switzerland has grown 14.9 percent, and the Middle East has increased by 7.4 percent.
With the introductory-level trim’s price tag beginning at $27,770 MSRP (Plus destination fee) and a total of nine available trims as convertibles and coupes, the Ford Mustang has demonstrated a large selection of affordable options that can suit a buyer’s individual budget. As a matter of fact, the seventh-generation 2024 Ford Mustang is expected to propel sales even further in the summer of 2023 by serving as the newest chapter in the vehicle’s life. By placing a greater emphasis on its lean, muscular design, sonorous sound, and aggressive performance, the new Mustang has already displayed wide appeal to fans of muscle and sports cars, as well as the younger generation of upcoming enthusiasts.
The Fresh, New Features
Available with two new engine choices, the 2024 Ford Mustang can come outfitted with a 2.3-liter EcoBoost engine and the very alluring 5.0-liter Coyote V-8, which is the Mustang GT’s most robust factory-equipped engine ever manufactured by generating 500 horsepower. A few of the other extra features future owners of the seventh-generation Mustang can look forward to utilizing, such as the Remote Rev function that permits the user to accelerate the engine from a distance by relying on the key fob, and the new Electronic Drift Brake, are amenities that both novice and veteran drifters will be taking full advantage of.
The Electric Vehicle
Due to the Ford Mustang’s prevailing influence among sports car and muscle car enthusiasts, its lineup has continued to witness even more appeal after breaking into the electric vehicle market. The all-electric SUV, the Mustang Mach-E, has had over 150,000 units produced in Ford factories since it premiered in 2021. The electrified Mustang has since expanded its market reach to 39 countries, with its most recent debuts in Australia and Taiwan. In fact, the degree of success has been so staggering that the Blue Oval aims to boost electric vehicle production by the end of 2023 with 600,000 units per year and over 2 million produced units on the road by 2026.
Needless to say, Ford has grand goals for the future of the company and the future of the automotive industry as a whole. It is because of the automaker’s industriousness that it has achieved a 10-year winning streak. The numbers suggest that Ford has much more to offer in the coming months, so stay ahead of the curve by visiting NYE Ford, where helping our customers enjoy their car shopping experience is our first priority. Buying, leasing, or selling your automobile will be a breeze while you look through our new vehicle inventory.