Ford’s Prevailing Force for 47 Years

Photo Source: Ford 

While leading Ford’s vehicle sales, the F-Series also sits atop other sales gauges. In fact, it is the best-selling pickup truck in the United States. However, the truck segment is not the only arena where the F-Series is dominating. It also sits on the throne as the best-selling vehicle in America. To clarify, on December 28, 2023, a press release revealed that the Ford F-Series has maintained its position as America’s best-selling truck for an astonishing 47 consecutive years. In 2023 alone, over 700,000 consumers selected a new Ford F-Series pickup truck, solidifying its status as a perennial favorite in the United States for nearly half a century. 

The longevity of this streak is a testament to the enduring commitment of Ford to innovation, excellence, and understanding the evolving needs of its customers. Robert Kaffl, director of Ford U.S. sales, extolled the high points of such a memorable record: “It’s a streak that spans four generations (and started when I was only four) and has lasted longer than the entire lifespan of many other popular consumer products, including compact discs and mp3 players, and the entire brick-and-mortar video rental industry.”

Why the F-Series is Praiseworthy

What sets the F-Series apart is not merely a stroll down memory lane, but also continuous evolution and growth. For example, in the 2023 model year, the F-Series retained its title as the best-selling vehicle in the nation for the 42nd consecutive year. This success can be attributed to the embodiment of dependability, strength, and versatility in the trucks, proudly carrying the “Built Ford Tough” tagline. 

It is worth noting that the F-Series is not only a symbol of the brand’s historical triumphs, but also a depiction of its ongoing commitment to innovation. In 2023, the pickups incorporated cutting-edge technologies such as Pro Power Onboard, empowering customers to utilize their trucks as mobile power sources for work sites or even their homes during power outages. Additionally, features facilitating easier trailer hitching and towing, along with the BlueCruise hands-free highway driving capability, showcase the automaker’s dedication to creating new digital experiences for its customers.

Victorious in 2023

A key aspect to the F-Series’ success in 2023 was the diversity of powertrain offerings. Indeed, recognizing unique customer needs across farms, job sites, and weekend adventures, Ford proudly highlighted the F-150 PowerBoost Hybrid, claiming the title of the best-selling full-size full-hybrid pickup truck in the United States. Of note, the F-150 Lightning, Ford’s initial foray into the electric vehicle market, led the charge as the best-selling full-size electric pickup truck in America, completing the U.S. truck leadership triple crown. 

As the automotive landscape continues to evolve, the Blue Oval looks forward to the production of the new 2024 gas and hybrid F-150 models, scheduled to begin early in the year. This commitment to growth across hybrid, gas, and electric models reaffirms Ford’s promise to offer a truck for every buyer, seamlessly integrating into their diverse lifestyles.

If you find Ford’s accolades memorable, please come visit NYE Ford, where we are all about helping our customers enjoy their shopping experience. We also have a friendly and passionate sales team that will make your buying, leasing, or selling needs easy for any of our new vehicle inventory. Are you considering a used vehicle? We have a wide selection for you to choose from. We are happy to be your dealership home.