Digital Rearview Mirror: Ford’s Latest High-Definition Security Feature

March 3rd, 2023 by

NYE Ford 2023 Ford Transit

Photo Source: Ford

Technology has made it simpler for drivers to see what surrounds their vehicles. Backup cameras have given rise to 360-degree setups, making parking and other tight maneuvers much more manageable. Ford is doing its part to easily see out of the 2023 Transit and E-Transit by providing the availability of its all-new Digital Rearview Mirror. The product includes a rearview camera and a high-definition mirror monitor. The screen showcases a panoramic view of what is behind the van, permitting the driver to identify pedestrians, vehicles, bicyclists, and other obstacles without a hitch. 

Enormous, boxy vans, for example, tend to have large blind spots, particularly variants with no windows in the bulkhead or the rear cargo doors. The Digital Rearview Mirror offers drivers an unrestricted view of what is behind the hulking van. It is also superb for vans with windows that might carry plenty of passengers or cargo, which could undeniably obstruct a driver’s ability to spot what is behind them. Whichever the case, van drivers battle with an inability to see clearly behind their vehicles on a daily basis. The option is just another piece of technology in the Blue Oval’s arsenal that should allow driving to be a more secure experience. 

Safety Features for Commercial Consumers

In a statement by Christian Kreipke, Ford assistant brand manager for vans, “Cargo van drivers often contend with an obstructed view of the area behind their vehicle. You can imagine how difficult that makes maneuvering in a crowded parking lot or city street. The Digital Rearview Mirror is an invaluable tool for delivery drivers, especially for those making multiple deliveries every day.” Features such as adaptive cruise control, blind-spot assist, and others make the Transit and other contemporary automobiles more aware of their surroundings than they ever have been, thus making them safer around pedestrians and other cars. 

The new camera system is available in both the Transit, powered by an internal combustion engine, and the electric E-Transit, which have proven to be crucial products for Ford Pro, the manufacturer’s commercial vehicles business. As a matter of fact, the automaker established Ford Pro as an entirely separate unit within Ford in the 2021 model year to be capable of better serving the needs of commercial customers. After all, a more significant number of safety choices are always welcome. 

The Future of Electrification

Apart from adding safety measures, the E-Transit also forms part of the company’s increasingly disciplined efforts to electrify its lineup and grow into a leader – if not the leader – in electric vehicle production. For the reader to better understand what the automobile has to offer, the E-Transit presents a 266-horsepower rear-mounted electric motor that produces 317 pound-feet of torque. In addition, the motor draws power from a dependable 68-kilowatt battery pack. Ford constructs the typical Transit in numerous different configurations. 

Ford is providing the rearview camera and mirror monitor for $595. According to the brand’s consumer-facing website, the choice is standard on the XL and XLT passenger vans. It is likely a selection several buyers will opt for considering its reasonable price tag and gladly received utility.   

The available Digital Rearview Mirror is only the latest example of how Ford is making technological strides to provide drivers with a better user experience while simultaneously helping to improve productivity. Please come visit NYE Ford to see for yourself the advancements Ford is making. We have a large lineup of new vehicles available for you to choose from. If you would prefer a quality pre-owned car, we have those, too. Our sales team is ready and waiting to attend to your car shopping needs.